Design e psicologia: desenvolvimento de acessórios terapêuticos a partir da estética de League of Legends
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Data
2021-11
Autores
Orientador
Souza, Raquel Barcelos De
Banca
Rosselli, Bruno Souto
Brod, Rodrigo De Azambuja
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Resumo
Problemas psicológicos, como depressão e ansiedade, são doenças sérias, que cada vez mais atingem a população em geral. Grande parte das pessoas não sabe como lidar com esses problemas e, muitas vezes, acaba procurando meios alternativos de amenizar a angústia e a tristeza, que podem ser manifestadas de formas diversas, como vícios. Pensando nisso, uma das ideias desta pesquisa é estabelecer um diálogo entre o panorama proposto na frase anterior e o design, que funcionaria como uma ferramenta interdisciplinar que propõe soluções aos problemas da sociedade. Dessa forma, este trabalho tem como objetivo principal o desenvolvimento de um objeto terapêutico para possíveis momentos de crise de seus usuários. Para que isso seja possível, estudar-se-á a influência dos jogos digitais, com foco na Geração Z, e de que maneiras seria possível desenvolver um projeto a partir da estética de um personagem de um dos jogos mais populares do mundo atualmente: League Of Legends. A metodologia utilizada na pesquisa foi o HCD (Human Centered Design, ou Design Centrado no Humano), que tem total foco nas necessidades e desejos das pessoas. Para obter a participação do público, foram aplicadas pesquisas qualitativas via Google Forms, levando em consideração dados reais sobre o tema de forma clara e eficiente. Com isso, se desenvolveu alternativas de projetos e alternativas de design a partir de análise de similares, junto com a construção de sua paleta de cores para o projeto. Em relação à construção visual, desenvolveu-se a proposta e a prototipação em 3D do projeto, seguidos pela definição de aspectos do projeto gráfico, como a construção de um card, o qual facilitará o entendimento dos recursos do acessório. Por fim, fez-se a estimativa de valores de custo e de venda de um projeto que futuramente poderá auxiliar as pessoas que sofrem com transtornos psicológicos variados.
Psychological problems such as depression and anxiety are serious illnesses that are increasingly affecting the general population. Most people do not know how to deal with these issues and often end up looking for alternative ways to alleviate anguish and sadness, which can be manifested in different ways, such as addictions. With this in mind, one of the ideas of this research is to establish a dialogue between the panorama proposed in the previous sentence and design, which would work as an interdisciplinary tool that proposes solutions to society's difficulties. Thus, this work has as its main objective the development of a therapeutic object for possible moments of crisis for its users. To make this possible, the influence of digital games will be studied, with a focus on Generation Z, and how it would be possible to develop a project based on the aesthetics of a character in one of the most popular games in the world today: League of Legends. The methodology used in the research was the HCD (Human Centered Design, or Human-Centered Design), which is fully focused on people's needs and desires. To obtain public participation in the survey, qualitative surveys were applied via Google Forms, taking into account real data on the topic in a clear and efficient manner. Thus, design alternatives were developed, design alternatives from similar analysis, along with the construction of its color palette for the project. Regarding the visual construction, the proposal and 3D prototyping of the project were developed, followed by the definition of graphic design aspects such as the construction of a card, which will facilitate the understanding of the accessory's features. Finally, the estimation of costs and sales of a project that will be able to help people who suffer from various psychological disorders in the future.
Psychological problems such as depression and anxiety are serious illnesses that are increasingly affecting the general population. Most people do not know how to deal with these issues and often end up looking for alternative ways to alleviate anguish and sadness, which can be manifested in different ways, such as addictions. With this in mind, one of the ideas of this research is to establish a dialogue between the panorama proposed in the previous sentence and design, which would work as an interdisciplinary tool that proposes solutions to society's difficulties. Thus, this work has as its main objective the development of a therapeutic object for possible moments of crisis for its users. To make this possible, the influence of digital games will be studied, with a focus on Generation Z, and how it would be possible to develop a project based on the aesthetics of a character in one of the most popular games in the world today: League of Legends. The methodology used in the research was the HCD (Human Centered Design, or Human-Centered Design), which is fully focused on people's needs and desires. To obtain public participation in the survey, qualitative surveys were applied via Google Forms, taking into account real data on the topic in a clear and efficient manner. Thus, design alternatives were developed, design alternatives from similar analysis, along with the construction of its color palette for the project. Regarding the visual construction, the proposal and 3D prototyping of the project were developed, followed by the definition of graphic design aspects such as the construction of a card, which will facilitate the understanding of the accessory's features. Finally, the estimation of costs and sales of a project that will be able to help people who suffer from various psychological disorders in the future.
Descrição
Palavras-chave
Design; Problemas psicológicos; Geração Z; Jogos; Psychological problems; Z generation; Games
Citação
KLAUS, Gabriel. Design e psicologia: desenvolvimento de acessórios terapêuticos a partir da estética de League of Legends. 2021. Monografia (Graduação em Design) – Universidade do Vale do Taquari - Univates, Lajeado, 02 dez. 2021. Disponível em: http://hdl.handle.net/10737/3378.